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  (utleystrategies.com) 1. product Understanding the product itself is the first step in developing a marketing plan. Who requires it, and why? What does it do that the products of its rivals cannot? Perhaps it's completely new, and because of its alluring look or usefulness, they will be compelled to buy it right away. 2. Price Consumers' willingness to pay for a product is reflected in its price. The pricing must be related to the product's actual and perceived worth, while also taking supplier costs, seasonal reductions, rival prices, and retail markup into account. 3. Place Place refers to deciding where the product should be sold—in physical stores and online—as well as how it will be exhibited. 4. Promotion The purpose of promotion is to convince customers that they require this product and that its price is reasonable. Promotion includes public relations, advertising, and the full media plan for launching a product. I shall concentrate most of my attention on the pri

(blogtimenow.com) ALT TAGS The ALT tag contains the alternative text for an image or a visual on a web page.It is one of the fields that can be filled out in your HTML code, and enables you to add a description of the picture or video if it is not properly displayed on screen. TITLE TAGS  A title tag is a website element that denotes the title of a web page. Title tags are shown in a couple of key locations .  When you search on Google, you will find a list of results in blue text. These are the title tags.  In HTML code, which is utilised by search engines and for user experience, Alt tags and Title tags play a significant role. They are crucial elements in figuring out the website's goal and aid the web browser in reading and figuring out how to mine the image. It is crucial to correctly specify the title tags since they are read by the browser and used to show content through organic search results. In addition, alt tags give information about an image in the event that the brow

What is website wireframe? A website wireframe is a visual prototype of a web page that focuses on content, layout, and behavior.It usually doesn't include any styling,color or graphics. It's like a blueprint to a house that shows the plan for plumbing and electricity without the interior  design. (websitewireframe.com) Hand written: Digital: Reference list 4 ways to wireframe web design - 99designs.com (no date). Available at: https://99designs.com/blog/tips/4-ways-to-wireframe-web-designs/ (Accessed: February 13, 2023). 24, O.A. et al. (2022) 15 wireframe examples and how to make your own , Looka . Available at: https://looka.com/blog/wireframe-examples/ (Accessed: February 13, 2023).

Business to consumer (B2C) B2C businesses sell directly to their end-users. Anything you buy in an online store as a consumer — from wardrobe and household supplies to entertainment — is done as part of a B2C transaction. https://www.boohoo.com/ Business to Business(B2B) In a B2B business model, a business sells its product or service to another business. Sometimes the buyer is the end-user, but often the buyer resells to the consumer. B2B transactions generally have a longer sales cycle, but higher-order value and more recurring purchases. https://www.ebay.co.uk/sh/landing Consumer to consumer(C2C) C2C ecommerce businesses — sometimes referred to as online marketplaces — connect consumers to exchange goods and services and typically make their money by charging transaction or listing fees .  https://www.facebook.com/marketplace/learn-more/ Government to citizen(G2C) G2C concept is used for expressing the relationship between public administration and citizens. The relationship may ref

  products and services cheap and affordable air tickets hotel bookings  airport transfers Business model B2C Target market globally Business name Hawa hawai My tagline why pay more for air tickets? Competitors website skyscanner.com qatarairways.com ethiopianairlines.com kenyaairways.com Website pages home sign in help about us hotel bookings airport transfers payment mode

  (pintrest.com) In terms of web indexing, meta tags provide a lot of benefits and some drawbacks. In HTML, meta tags are just given a framework; they are not given a specific definition or instructions on how to use them (Henshaw, 1999). Unquestionably, meta tags are crucial, but if they are written improperly, they might actually work against you rather than for you. The overall visibility of the website can be severely harmed by improper meta tag configuration, whether done intentionally or out of ignorance. However, using them does not ensure that the website will appear first in the search engine's list of results (Guenther, 1999). To add controlled language and subject indexing, however, to Web pages as they are being created, meta tags are now the sole option (Humphreys, 1999). reference list Ignisdev (2019) Blog , Ignisdev Ltd . Available at: https://www.ignisdev.com/en/blog-content/website-tags-advantages-and-disadvantages-of-tagging (Accessed: February 13, 2023).

   https://www.zara.com/uk/ https://www.flannels.com/ The two images above are from two distinct e-commerce websites, and it is evident by looking at them that they differ in various ways. While the Flannels website has less features than the Zara website, there are several features shared by both websites, including a shopping cart, categories area, section for buyer and seller interaction, product suggestion box, search box, new product display, and many more.

 what is meta tags? Your website's HTML code includes meta tags. They aid with the understanding of website information by search engines. And it has an impact on how your website shows up in search results. Reference list Beginner's Guide to Meta tags for Seo (no date) Semrush Blog . Available at: https://www.semrush.com/blog/meta-tag/ (Accessed: February 6, 2023). Luxury designer fashion for men, Women & Kids (no date) Flannels . Available at: https://www.flannels.com/ (Accessed: February 6, 2023).

 (searchengineland.com) what is seo? SEO stands for  search engine optimization , which is a set of methods intended to enhance the presentation and placement of web pages in natural search results. A solid SEO plan is necessary to increase both the quality and volume of visitors to your website because organic search is the most popular method for users to find and access online content. how is seo used? When someone has a question and wants to look for the answer online, they use search engines. Search engine algorithms are computer programmes that sift through data to provide users with the precise results they want. To identify websites and choose which ones to rank for a particular term, search engines use algorithms. In order to find information, search engines go through three stages: crawling, indexing , and ranking . Crawling is the discovery stage; indexing, the filing stage; and ranking, the retrieval stage. Reference list  What is seo? learn search optimization best practic

(Ukengage.com) Advantages 1. Lower prices The lower costs of running an e-commerce store versus a physical store translate to cost savings for the consumer. This is one of the biggest e-commerce advantages. Online prices are typically lower than traditional store prices, and e-commerce sites are able to offer more discounts and promotions that are easier to claim.   2. Convenient and safe Shopping when you want from where you want is far preferable (and a whole lot safer) than heading out in this COVID reality we’re now living in. Coronavirus aside, there’s also something to be said about shopping from your bedroom, without having to venture out, wait in lines, battle cold weather, and all the other challenges that go along with consumerism. 3. Wide product variety In the global marketplace that is the internet, consumers can buy electronics from China, books from England, clothes from Paris, and good old US products all from the comfort of home. The width and depth of products sold on